Tuesday 10 October 2017

Social media:
Your customers are out there

Social media:

Today, the rise of social media is dominating the digital landscape and everyone is connected to one or more social media. For companies, this means there is a goldmine of potential customers in B2B and B2C and for HR purposes to be reached. But how can you benefit from these digital trends?

During this SQLI Thursday, hosted by our digital agency WAX Interactive, we will explain you how you can find new customers through innovative social media marketing campaigns and how to connect your CRM and marketing automation tools to have a real-time overview.

During this session, you will discover:

  • The best practices in a demanding B2B and B2C environment
  • The newest trends in social media
  • The Atlas Copco case and other successful examples
  • What social recruitment is and how to find the right profiles, with examples from Eandis and Beaulieu

This session is a must for every Sales Manager, Marketing Manager or HR Manager who is in contact with B2B or B2C customers and candidates and wants to improve visibility and interaction with them on social media.

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  • Linkedin